Countdown Food Rescue

Countdown Food Rescue Christmas Appeal

Countdown and The Salvation Army have teamed up for this year’s Countdown Food Rescue Christmas Appeal to donate much-needed food for more than 17,000 families in need this Christmas.

To kick-off the appeal, Countdown stores across the country have donated $500 worth of groceries to their local Salvation Army.

You can help too:

    • Donate food in-store in the specially marked trolleys
    • Donate a Christmas Bundle on The Foodbank Project
    • Donate money in-store at all Countdown supermarkets nationwide

Countdown Food Rescue

Wherever possible, Countdown’s policy is to donate safe, high-quality surplus food to The Salvation Army and other local food rescue charities and foodbanks throughout New Zealand.

This is part of our goal towards zero food waste and it also directly helps those New Zealanders who might otherwise go hungry. Each year this equates to around $3.7 million of food to foodbanks, plus an additional $2.1 million of food to farmers as food scraps for their animals.

Customers can donate too through specially marked food donation bins in-store.  Or donate online through The Foodbank Project, New Zealand’s first online foodbank and a collaboration between Countdown and The Salvation Army.

The Foodbank Project

In 2015 Countdown, The Salvation Army and Nelson-based web developers Lucid, launched New Zealand’s first online food donation initiative, The Foodbank Project which enables donors to choose items that are most-needed by The Salvation Army’s foodbanks.  Countdown delivers donated items to the nearest participating Salvation Army foodbank through our online shopping network, for free. We also donate profits made on the items donated to The Salvation Army. 

So far New Zealanders have donated more than $500,000 worth of goods to people in need through The Foodbank Project.

Green Ribbon Awards

We're proud to say we won the Business Leadership category at last year's (2017) Green Ribbon Awards for our work in reducing food waste.


Countdown Food Rescue Partners Contestable Fund 2018

For the second year, Countdown has established a Contestable Fund, which aims to help help grow the capacity and/ or ability of our food rescue partners to rescue food from our supermarkets.  

In 2017 we were proud to provide funding to seven of our partners, used for things like a chiller container for KiwiHarvest in Auckland, Love Soup Hibiscus Coast’s first collection vehicle, and support for Kaibosh’s All Taste No Waste fundraising event.

In 2018, the amount available in the Fund is up to $120,000.

  • To be eligible for the fund, applicants must be from a registered charity and have a signed agreement in place with Countdown before 1 December 2017 to rescue surplus food from one or more of our supermarkets.
  • Applications open on 1 December 2017 and close at 5pm on 23 February 2017.
  • Funds for successful applicants will be announced no later than 15 March 2018.

Eligibility and Information

Application Form